By Japan JBEditorial Team & staffs. AI & Human, Tokyo


A candle flares up just before extinguishing.

[Old coals burn brightest]

This is an old Japanese saying that implies the exuberance of an experienced man when he or she faces extreme struggles and difficulties. Shakespeare writes “In me thou see’st the glowing of such fire/ That on the ashes of his youth doth lie” in sonnet 73 – they both appear to resonate one another.

As the total cases of the new corona virus surpasses 2,500,000 with total death toll approaching 180,000, the world is entering a new phase of darkness and sorrow. While an excruciating pain penetrates the hearts of the bereaved families, there are many combatting the disease at this very moment. Patients as well as all medics and associates involved. Our deepest hearts and souls goes with all the people.

Today marks the 7th anniversary of the founding of JB.

Established in 2013, our initial goal was and still is to unequivocally deliver the enthusiasm of intrinsic of Japan, both modern and ancient. While the so called the ‘political correctness’ mentality among the Western corporate medias seems to have gone a little too far in the recent years, suppressing the very idea of free speech – we aim to continue focusing on speaking out fearlessly and impartially, from global issues to Sushis as much as possible. Since that is exactly what ignites dynamic debate and deeper understanding of the nature of the world we live in.

Losing the edge is the last resort.

Japan openly and humbly thank each and every one of you for supporting us! Connecting Tokyo and you, and the rest of the world is what brings us joy, resilience and innovativeness.

Lastly, although we all face challenges in these difficult and turbulent times, let us think for the better. Feel for the brighter. Since our heart is what defines the true happiness of every breath we take.

Keep the candle burning!

Arigato to you.

Team JB